APRIL MARKET INSIGHTS:
The Spring Market Has Fully Arrived
April confirmed what we began seeing earlier this year: the spring market across Maplewood, South Orange, and West Orange is active, competitive, and still heavily shaped by inventory.
But unlike March, where higher-end sales dramatically shifted averages in Maplewood, April gave us a clearer look at the broader market itself.
And the biggest story continues to be this:
There are still not enough homes available for the number of buyers looking.
Maplewood: Competition Intensifies
Maplewood remained extremely competitive in April.
The average sales price reached $1,222,382, with homes selling at an impressive 116.79% of list price on average. Homes also moved incredibly quickly, averaging just 12 days on market.
At the same time:
19 homes sold in April
36 homes went under contract
Active inventory increased slightly to 23 homes, though still significantly below historical norms
Year to date, Maplewood prices are now up more than 15% over 2025 averages, while total unit sales remain down more than 22% year over year.
That combination tells us something important:
Demand remains extraordinarily strong even though fewer homes are trading overall.
South Orange: Stable Pricing, Strong Activity
South Orange continues to show one of the more balanced market patterns in the area.
The average April sales price came in at $972,909, very much in line with recent months and essentially flat year over year.
Homes sold at an average of 109.04% of list price, with an average market time of 26 days.
Meanwhile:
11 homes sold
38 homes went under contract
Active inventory rose to 17 homes
While pricing has stabilized compared to some of the dramatic swings we saw earlier in the year, buyer demand clearly remains strong, particularly for homes that are well prepared and strategically positioned.
West Orange: More Inventory, More Movement
West Orange continues to operate at a different scale than Maplewood and South Orange, offering more inventory and a broader range of housing options.
April numbers showed:
Average sales price: $700,081
Homes selling at 110.08% of list price
Average days on market dropping significantly to just 22 days
Most notably:
35 homes sold in April
79 homes moved under contract
Inventory climbed to 74 active listings
West Orange is seeing substantial movement this spring, with buyers responding quickly when homes are priced and presented correctly.
What the April Numbers Really Tell Us
April did not bring a cooling market.
It brought a market with:
More inventory entering
More buyers competing
Faster movement
Continued multiple-offer activity
In all three towns, homes are still regularly selling above asking price, and strong preparation continues to make a significant difference.
The spring market was not slowing down. It was just really kicking off.
Our Perspective: Care • Serve • Give
At Pollock Properties Group, we believe market data only matters when it helps people make smarter, more confident decisions.
Our Care • Serve • Give philosophy shapes how we guide clients through a market like this one.
We care by helping clients understand what is really happening beneath the headlines.
We serve through preparation, strategy, negotiation, and deep local expertise.
And we give by investing back into the communities we are privileged to serve every day.
Because real estate is never just about numbers.
It is about helping people arrive home.
Looking Ahead, meaning right now in MAY
As we move deeper into spring, the question is no longer whether buyers are active. They clearly are.
The question is whether inventory can continue to grow enough to meet demand OR will the demand start to taper off?
So far, demand is still winning, although we see the quanity of mulitple offers starting to diminish just a bit.
For sellers, preparation and timing continue to matter enormously.
For buyers, strategy and guidance remain essential.
And as always, we are here to help navigate all of it with clarity, insight, and local expertise.
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