JUNE MARKET INSIGHT
The Market Continued to Reward Preparation
Every month, we try to look beyond the headlines and ask, What are these numbers really telling us?
June's numbers told a story we've been watching unfold all spring. Buyers remained highly engaged. Sellers who took the time to thoughtfully prepare their homes continued to be rewarded. Inventory stayed limited, and although the frenzy of early spring began to ease just a bit with more homes (finally!) coming to market, competition never disappeared.
These June closings represented offers that were accepted months earlier, during the heart of the spring market. Looking back, it's clear the market never cooled. It only heated up as the months rolled on.
Maplewood: Strong Demand, Exceptional Results
Maplewood delivered another outstanding month.
The average sales price reached $1,331,017, while homes sold for an average of 119.59% of list price and spent just 12 days on the market.
During June:
27 homes sold
45 homes went under contract
19 homes were actively available for sale
Year-to-date, Maplewood tells a remarkable story: Average sales prices are now 17.7% higher than they were at this point in 2025, yet the number of homes sold remains 13.5% lower than last year. That combination continues to reinforce the same message we've been seeing all year: Demand remained incredibly strong, but inventory remained exceptionally limited. When buyers found the right home, they still had to compete aggressively to make it theirs.
South Orange: Luxury Sales Lifted the Market
South Orange experienced one of its strongest pricing months of the year.
The average sales price climbed to $1,386,811, with homes selling for an average of 117.01% of list price while averaging just 13 days on market.
June also saw:
26 homes sold
33 homes go under contract
22 active listings
Several luxury home sales helped elevate June's averages, including two sales over $2 Million and another at an all-time town high of $3,901,000!! And the total year-to-date numbers tell an even more compelling story.
Compared to last year:
Average sales prices are up nearly 14%
Unit sales are actually slightly ahead of 2025
Under contract activity is up almost 20%
South Orange continues to demonstrate remarkable stability while attracting strong demand across multiple price points.
What the June Numbers Really Told Us
June reinforced something we've been watching for several months. Buyers continued to compete aggressively for exceptional homes, while properties that were overpriced or not properly prepared no longer received the same automatic response they might have seen earlier in the spring.
Today's buyers have choices, but they are also discerning.
The homes that shine are still commanding extraordinary results.
The homes that don't are taking longer and inviting more negotiation.
Preparation mattered. Pricing mattered. Presentation mattered. Perhaps more than ever.
Our Perspective: Care • Serve • Give
At Pollock Properties Group, we believe market reports should do more than share statistics. They should help people make confident decisions.
Our Care • Serve • Give philosophy shapes every conversation we have with our clients. We care by helping people understand what the numbers actually mean. We serve by bringing strategy, preparation, negotiation, and hyper-local expertise to every transaction. And we give by investing back into the communities that make Maplewood, South Orange, and the surrounding towns such extraordinary places to call home.
Because buying or selling a home has never been just about the market. It's about people. It's about families beginning a new chapter. It's about helping people, all people, arrive home.
Looking Ahead
As we moved into the second half of the year, one question rose above all the others:
How long will this buyer demand continue?
Every year, the market naturally shifts as vacations begin, school lets out, and families settle into summer schedules. We expect some moderation. The buyer pool is likely not quite as deep as it was during the peak of the spring market, and we're already seeing fewer bidding wars with 6-10 offers.
But that's very different from saying demand has disappeared.
With inventory still historically limited, even a slightly smaller buyer pool can continue to create strong competition for well-prepared homes.
We'll be watching closely to see whether the market simply settles into its typical summer rhythm or whether buyer demand softens more meaningfully as the season progresses.
For sellers, the advice hasn't changed. Preparation, pricing, and presentation continue to make the difference between a good result and an exceptional one.
For buyers, patience, flexibility, and the right strategy remain the keys to success.
And as always, we'll continue watching the numbers, looking beyond the headlines, and sharing what we're seeing so you can make informed decisions with confidence.
Curious about your town?
While these reports focus on Maplewood and South Orange, we prepare the same thoughtful market analysis for communities throughout Northern New Jersey. Whether you're interested in West Orange, Millburn, Livingston, Montclair, Cranford, Westfield, or another nearby town, we'd be happy to share what the market is doing and what it means for your home. Just reach out.
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Whether you're imagining a move, preparing to list, or trying to understand your home’s value — we’re here.
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